Air fryers achieved 42% US household penetration in 2025, becoming the most successfully adopted kitchen appliance since the microwave. The category expanded beyond the original basket design into dual-zone models, oven-style units, and combination air fryer/toaster ovens from every major appliance brand.
Air Fryer currently drives about 2.8M/mo in monthly search volume, +234% year over year. Common use cases include Appliance brand marketing, Kitchen gadget content, Air fryer product SEO.
Related keywords people also research: Le Creuset, Sous Vide, Instant Pot, Breville Espresso Machine, kitchen gadgets, Outdoor Kitchen.
Explore more Kitchen Trends.
More kitchen trends: Le Creuset, Sous Vide, Japanese Kitchen Knives, Outdoor Kitchen, Smeg & Retro Appliances, Breville Espresso Machine, Instant Pot, Pantry Organization, Cast Iron Skillet, Pizza Oven, Fermentation & Food Preservation, Food Dehydrator, Carbon Steel Pan, Ceramic-Coated Air Fryers, Ninja CREAMi Ice Cream Maker, Glass Straws & Reusable Drinkware, Coffee Straws & Iced Drink Accessories.
Tagged: Air fryer, Kitchen appliance, Healthy cooking.