Hardware wallet sales — Ledger, Trezor, and Coldcard — grew as Bitcoin's ethos of 'not your keys, not your coins' achieved mainstream consumer resonance following FTX's collapse. Self-custody education, multi-signature wallet setups, and seed phrase backup products all grew as consumers prioritized control over convenience.
Crypto Self-Custody currently drives about 260K/mo in monthly search volume, +178% year over year. Common use cases include Hardware wallet marketing, Self-custody education, Crypto security content.
Related keywords people also research: Bitcoin ETF, Crypto Regulation, Bitcoin Corporate Treasury, Ethereum Staking, hardware wallet crypto, cold storage.
Explore more Crypto Trends.
More crypto trends: Bitcoin ETF, Ethereum ETF, Bitcoin Halving, Solana, Ethereum Layer 2, Base Network, Memecoin Trading, Real World Asset Tokenization, Bitcoin Corporate Treasury, DeFi 2.0, NFT Utility, Crypto Regulation, Stablecoin, Ethereum Staking, Bitcoin Lightning Network, Web3 Gaming, Pump.fun, Bittensor / AI x Crypto, Prediction Markets (Polymarket), Crypto Tax.
Tagged: Self-custody, Hardware wallet, Seed phrase.