The Matter smart home standard's adoption drove a new wave of interoperable smart home product purchasing as consumers confident in cross-platform compatibility bought more devices. Smart plugs, bulbs, thermostats, and sensors without ecosystem lock-in concerns saw accelerated adoption.
Smart Home Products currently drives about 680K/mo in monthly search volume, +189% year over year. Common use cases include Smart home product marketing, Connected device SEO, IoT consumer content.
Related keywords people also research: Matter Smart Home, Ring Video Doorbell, Robot Vacuum, smart display, home automation, iot devices.
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Tagged: Smart home, IoT, Connected devices.