Thrift store shopping — both physical Goodwill, Salvation Army, and estate sale shopping and digital platforms like ThredUp and Depop — became mainstream among Gen Z as fashion sustainability awareness and budget consciousness combined with the thrill of treasure hunting to make secondhand the coolest way to shop.
Thrifting currently drives about 890K/mo in monthly search volume, +167% year over year. Common use cases include Resale market content, Thrift fashion SEO, Sustainable clothing marketing.
Related keywords people also research: Secondhand & Vintage Fashion, Vintage Fashion, Slow Fashion, Capsule Wardrobe, sustainable fashion, budget fashion.
Explore more Clothing Trends.
More clothing trends: Quiet Luxury, Gorpcore, Y2K Fashion, Balletcore, Linen Clothing, Secondhand & Vintage Fashion, Cottagecore, Old Money Aesthetic, Athleisure, Capsule Wardrobe, Slow Fashion, Color Blocking, Vintage Fashion, Dark Academia, Business Casual Evolved, Eclectic Grandpa Style, Maximalist Fashion, Oversized Silhouettes, Performance Fabric in Fashion, Coastal Grandmother, Androgynous Fashion.
Tagged: Thrifting, Secondhand, Treasure hunting.