Artisanal mezcal — particularly single-village, wild-agave expressions made in clay pots by small Oaxacan producers — captured the premium spirits imagination as bourbon collectors sought alternative categories. The spirit's terroir-driven narrative, smoky character, and genuinely small-batch production offer authenticity that mass-market tequila cannot replicate.
Mezcal currently drives about 260K/mo in monthly search volume, +245% year over year. Common use cases include Premium spirits content, Bar program research, Spirits investment analysis.
Related keywords people also research: Japanese Whisky, Bourbon Collecting, Soju Cocktails, Canned Cocktails, Non Alcoholic Cocktails, Zero Proof Spirits.
Explore more Alcohol Trends.
More alcohol trends: Non-Alcoholic Cocktails, Japanese Whisky, Hard Tea, Canned Cocktails, Bourbon Collecting, Natural Wine, Low-ABV Beer, Zero-Proof Spirits, Soju Cocktails.
Tagged: Mezcal, Artisan, Agave.