Olaplex — the bond-building hair treatment brand that created a category — maintained strong market presence despite increased competition from K18 and other bond repair innovations. The brand's 9-step product system, salon relationships, and brand trust built over a decade of transformative client results kept it the market leader.
Olaplex Treatment currently drives about 480K/mo in monthly search volume, +145% year over year. Common use cases include Salon product marketing, Color-treated hair content, Bond repair brand SEO.
Related keywords people also research: Bond Repair Treatment, Protein Treatment for Hair, Hair Cycling, Scalp Care, color treated hair, bleached hair.
Explore more Hair Trends.
More hair trends: Scalp Care, Hair Cycling, Curly Girl Method, Bond Repair Treatment, Hair Loss Treatment, Minoxidil, Hair Slugging, Rice Water for Hair, Castor Oil for Hair, Curtain Bangs, Wolf Cut, Rosemary Oil for Hair, Co-Washing, Clean Dry Shampoo, Hair Gloss Treatment, Ribbon Braids, Protein Treatment for Hair.
Tagged: Olaplex, Bond building, Color care.