Dim Sum

Dim sum — the Cantonese tradition of sharing small steamed, fried, and braised dishes over tea — grew in mainstream appeal through social media documentation and the broader American embrace of Chinese regional cuisine beyond General Tso's. Weekend dim sum has become a dining ritual in cities with growing Chinese-American populations.

Dim Sum currently drives about 345K/mo in monthly search volume, +145% year over year. Common use cases include Food culture content, Restaurant marketing, Travel food media.

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Tagged: Chinese, Sharing, Brunch alternative.