Logan Paul and KSI's Prime Hydration drink became a cultural phenomenon driven by youth culture following before achieving supermarket distribution. Despite questions about caffeine content in Prime Energy, the base hydration drink maintained its position as a top-selling sports drink for the 12-24 demographic.
Prime Hydration currently drives about 1.8M/mo in monthly search volume, +892% year over year. Common use cases include Youth marketing research, Beverage brand analysis, Social media strategy.
Related keywords people also research: Celsius Energy Drink, Athletic Brewing Non Alcoholic Beer, Liquid I.V., Stanley Quencher, Dirty Soda, Coconut Water.
Explore more Beverage Trends.
More beverage trends: Prebiotic Soda, Poppi Prebiotic Soda, Olipop, Stanley Quencher, Liquid I.V., LMNT Electrolytes, Dirty Soda, Agua Fresca, Celsius Energy Drink, Athletic Brewing Non-Alcoholic Beer, Sparkling Water, Electrolyte Water, Coconut Water, Functional Beverage, Adaptogen Drinks, Kombucha, Kefir, Oat Milk, Almond Milk, Protein Shake, Collagen Drink, Orange Wine & Skin-Contact Wine, Non-Alcoholic & Zero-Alcohol Wine, Low-ABV Wine (Under 10%), Mocktails & Non-Alcoholic Cocktails, Adaptogen Beverages, THC-Infused Beverages, Yemeni Coffee & Specialty Origins, Ryze Mushroom Coffee.
Tagged: Youth culture, Influencer brand, Viral.